Juicy Commercial Aesthetics | Studio Project

Mid 2024

This is a self-initiated project created for study and portfolio purposes only. The brand shown is not affiliated with or endorsed this work.

Scope of Work

This studio project was an exploration of the vibrant, dynamic aesthetics commonly seen in fruit juice commercials. We designed a complementary color scheme to enhance the visual harmony between the juice and its environment. We also experimented with splash compositing techniques and pattern-based compositions to create high-energy visuals.

Service

Product photography shot in both a studio-staged setup and a real kitchen environment.

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